Food & Beveragejennifer stow

Food & Beveragejennifer stow
Pepsi x Yankees Pepsi is a proud sponsor of the NY Yankees and have an ongoing partnership with Aaron Judge, solidified after he was named Rookie of the Year in 2017. While I was working on the Pepsi account, I was fortunate enough to

Pepsi x Yankees

Pepsi is a proud sponsor of the NY Yankees and have an ongoing partnership with Aaron Judge, solidified after he was named Rookie of the Year in 2017.

While I was working on the Pepsi account, I was fortunate enough to assist with the marketing materials for one of their seasons. The team I was helping created a full train station takeover to show Pepsi’s support for the Yankees. We also created limited edition can panels to commemorate the partnership with Judge, as well as some for the entire franchise.

Pepsi x BWW

Starting in 2015 Buffalo Wild Wings had us create official fantasy football draft kits to increase Summer traffic. Customers would receive the kit if they held their drafts on-premise or by hitting a purchase hurdle on to-go orders.  Each year we would develop a new design featuring real players and league marks which adds authenticity. We would also come up with bonus ideas for the kit like turf koozies, license plate frames, keychains and brag flags.

Below you will see the kit I designed for the 2015 season.